portfolio
Stefany Solorzano
Account Management / client services
ABOUT ME
Hi there! I’m Stef.
I’m a strategic and creative leader who delivers great work for high-profile brands ranging from the QSR industry to theme park entertainment.
I seek new challenges and opportunities that stretch my mind and skills, and I approach them with optimism and resilience.
I am currently based in Chicago.
Outside of my professional life, I love to cook new recipes, walk along the lakefront, and travel to discover cultures.
You can reach me at stefanysolorzano17@gmail.com
Explore some of my favorite work.
Mid-Shoot Cool Down at Walt Disney World!
work
My team and I spearheaded the branding of Disney Vacation Club’s newest resort - VDH. From the logo development to boilerplate copy, we captured the mid-century modern feel in the heart of the magic.
Our branding can be found in marketing tactics and even wayfinding design at Disneyland Resort.
A STORY IN EVERY STAY
With every stay at The Villas at Disneyland® Hotel, you’ll hold the keys to so much more than just a place to rest your head.
You’ll fall asleep surrounded by the stories that
you grew up dreaming about and the new favorites that
you love, including animated classics likeJungle Book,
Sleeping Beauty, Fantasia,Princess and the Frog, and more.
Join Mowgli as
he discovers what The Bare Necessities
in life really are.
Make it pink
(No, make it blue!)
with Flora, Fauna, and Merryweather as they dream up Aurora’s gown.
Tag along with Tiana and Prince Naveen as they travel from New Orleans to the bayou and back.
.
Enjoy a wide range of themed accommodations that sleep anywhere from two to up to 12 Guests, with modern just-like- home amenities and touches of magic sprinkled throughout.
TO LEARN MORE, CONTACT YOUR GUIDE, CALL (888) DVC-MAGIC, OR VISIT WWW.THEVILLASATDISNEYLANDHOTEL.COM
Sample of Boilerplate Copy within a Brochure
work
Sample Pre-Opening Photography
:30 Sizzle Video
The Villas at Disneyland Hotel
(cont.)
For VDH Pre-Opening shoot, our team was tasked to capture photo and b-roll of a resort that didn’t exist yet. We took advantage of the Disneyland Resort to “fake” locations of the new tower and leveraged the Imagineers’ model room to create assets and drive consumer interest.
work
In-Room TV Program Refresh
Our team is always thinking about how we can make the work better.
What began as a simple video edit project turned into a full blown production to refresh an existing TV program available to all Disney property hotel guests.
We added a TV host to increase excitement and engagement among viewers.
FUN FACT: We made 148 waffles on set. 🧇
These 2 segments were added onto the exisiting TV program.
work
Inspire Digital Audio Spots
Our team was tasked to make Disney Vacation Club’s first ever audio spot which would be played on streaming services such as Spotify, Pandora, etc.
To drive audience interest, we created a medley of iconic Disney songs and sounds that embody the magic of the Theme Parks as well as the themes of Disney Vacation Club Resorts.
Companion Banner
:30 audio spot
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I am a huge fan of print.
My team and I were tasked to create a coffee table-like book for Disney Vacation Club to help Leads dream a life as a DVC Member.
This book is handed to anyone on Disney-property interested in Membership.
Dream Book
The Aulani Resort spread
work
McDonald’s Times Square Billboards
McDonald’s owns the 3rd largest billboard in Times Square.
Along with select Happy Meal partnerships, our team had the opportunity to create unique billboards for the most visited place in the world.
Approximately 330,000 people who pass through Times Square daily got see our billboards!
Space Jam: A New Legacy Times Square Billboard
Walt Disney World 50th Anniversary Times Square Billboard
work
Ty Teenie Beanie Boo Happy Meal Partnership
Happy Meal TV Spots
Walt Disney World 50th Anniversary Happy Meal Partnership
Working on the McDonald’s Happy Meal account allowed our team tap into a child’s mind and explore their imagination. Kids advertising contains many guardrails, but our team was always able to deliver quality work.
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Happy Meal TV Spots
(cont.)
From custom animated spots to live action commercials, working in partnership with big brands meant the ultimate collaborative effort to exceed client expectations.
At Yellow Shoes, I had the opportunity to work on a variety of communication mediums including video, print, digital, paid social, email, marketing collateral and OOH to reach and influence target audiences.
One of most beloved projects was developing the quarterly annual passholder magnet - a favorite for Disney fans to collect!
work
Florida Annual Passholder + Central Florida Tourist
